000 01868nam a2200313 i 4500
003 PPANPs
005 20200626095811.0
008 140811t20142014enk e 001 0 eng d
020 _a9780007479146
_qpaperback
_cRM69.90
040 _aPNM
_beng
_cPNM
_erda
_dPPANPs
082 0 4 _a338. 7610040973
_223
090 2 0 _a338. 7610040973
_bKAN
100 1 _aKane, Yukari Iwatani,
_eauthor.
245 1 0 _aHaunted Empire :
_bApple After Steve Jobs /
_cYukari Iwatani Kane.
264 1 _aLondon :
_bWILLIAM COLLINS,
_c2014.
264 4 _c©2014.
300 _ax, 371 pages ;
_c24 cm
_billustrations
336 _atext
_2rdacontent
_btxt
337 _aunmediated
_2rdamedia
_bn
338 _avolume
_2rdacarrier
_bnc
504 _aIncludes bibliographical references and index
520 _a"Former Wall Street Journal technology reporter Yukari Iwatani Kane delves deep inside Apple in the two years since Steve Jobs's death, revealing the tensions and challenges CEO Tim Cook and his team face as they try to sustain Jobs's vision and keep the company moving forward. Steve Jobs's death raised one of the most pressing questions in the tech and business worlds: Could Apple stay great without its iconic leader? Many inside the company were eager to prove that Apple could be just as innovative as it had been under Jobs. Others were painfully aware of the immense challenge ahead. As its business has become more complex and global, Apple has come under intense scrutiny, much of it critical. Maintaining market leadership has become crucial as it tries to conquer new frontiers and satisfy the public's insatiable appetite for "insanely great" products".
599 _aLULUS
610 2 0 _aApple Computer, Inc.
610 2 0 _aApple Computer, Inc
_xManagement.
650 1 0 _aComputer industry
_zUnited States
_xManagement.
942 _2ddc
_cBUK
998 _a0000545195(PN)
999 _c197089
_d197089