000 01003nam a2200289 i 4500
999 _c186680
_d186680
003 PPANPs
005 20200303161810.0
008 190913s2011my my |||e0 d may d
020 _a9789830686561
_cRM 35.00
_qpaperback
040 _aPPANPs
_beng
_cPPANPs
_erda
082 _223
_a658.827
090 _a658.827
_bVAN
_dM
100 1 _a Van Gelder, Sicco,
_eauthor.
245 1 0 _aStrategi Jenama Global :
_bMembongkar Potensi Penjenamaan Merentasi Negara, Budaya dan Pasaran /
_cSicco Van Gelder ; penterjemah Haniza Lockman
264 1 _a Kuala Lumpur :
_bInstitut Terjemahan Negara Malaysia,
_c[2011].
300 _axxx, 314 pages ;
_c23cm
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
500 _aIncludes index
599 _aLULUS
650 1 0 _aBrand name products
_xPlanning
650 2 0 _aBranding (Marketing)
700 _aHaniza Lockman,
_etranslator.
942 _2ddc
_cBUK
998 _a0000539435(PN), 0000539436(PK1)