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| 008 | 090428s2009 my | g | 001 0 may | ||
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_a9830681505 (kkt.) : _cRM78.00 _qpaperback |
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_aBNM _beng _cPNM _dPPANPs _erda |
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_a658.8 _223 |
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_aM 658.8 _bPAR |
| 100 | 1 |
_aParry, Mark E. _eauthor |
|
| 245 | 1 | 0 |
_aPengurusan pemasaran strategik : _bpendekatan cara matlamat / _cMark E. Perry ; penterjemah Cheng Wei Hin ... [et al.] |
| 260 |
_aKuala Lumpur : _c2009 |
||
| 264 |
_aKuala Lumpur : _bInstitut Terjemahan Negara Malaysia, _c2009 |
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| 300 |
_a310ms. ; _c25cm. _billustrations |
||
| 336 |
_2rdacontent _atext |
||
| 337 |
_2rdamedia _aunmediated |
||
| 338 |
_2rdacarrier _avolume |
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| 490 | 1 | _aSiri eksekutif MBA McGraw-Hill | |
| 500 | _aMengandungi indeks | ||
| 500 | _aTerjemahan asal: Strategik marketing management / Mark E. Perry. -- NY : McGraw-Hill Co, 2002 | ||
| 504 | _aBibliografi: ms. 281-306 | ||
| 650 | 1 | 0 |
_aMarketing _xManagement |
| 650 | 2 | 0 | _aStrategic planning |
| 650 | 2 | 0 | _aManagement |
| 700 | 1 | _aCheng, Wei Hin | |
| 830 | 0 | _aSiri eksekutif MBA McGraw-Hill | |
| 942 |
_2ddc _cBUK |
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| 998 | _a052205(PN),008947(PK1) | ||