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The other guy blinked :How pepsi won the cole wars (Record no. 21287)

MARC details
000 -LEADER
fixed length control field	00533nam a22002057a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20180604114121.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	040928 s my mayd
001 - CONTROL NUMBER
control field	X000433314
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0553051776
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	338.766362 ENR
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR)	338.766362 ENR
100 0# - MAIN ENTRY--PERSONAL NAME
Personal name	ENRICO, Roger
245 14 - TITLE STATEMENT
Title	The other guy blinked :How pepsi won the cole wars
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture	Toronto
Name of producer, publisher, distributor, manufacturer	Bantams Books
Date of production, publication, distribution, manufacture, or copyright notice	1986
350 ## - PRICE (NR) (BK AM CF MU VM SE) [OBSOLETE]
Price	0.00
300 ## - PHYSICAL DESCRIPTION
Extent	viii,280p.
Dimensions	23cm.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	KORNBLUTH, Jesse
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Book

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Collection code	Current library	Shelving location	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
					E - Pinjaman Bahasa Inggeris	Perpustakaan Awam Negeri Perlis	Pinjaman Dewasa	04/06/2018		338.766362 ENR	000018775	10/09/1996	04/06/2018	Book
					E - Pinjaman Bahasa Inggeris	Perpustakaan Cawangan Padang Besar Utara	Pinjaman Dewasa	04/06/2018		338.766362 ENR	000041780	08/07/1997	04/06/2018	Book