Global Business Today /

Hill, Charles W. L.,

Global Business Today / Charles W.L. Hill, Krishna Udayasankar, Wee Chow Hou. - eight edition - xxv, 544 pages : colour illustrations, colour maps ; 28 cm

Includes bibliographical references (pages 499-520) and index

Introduction and overview -- Globalization -- Country differences -- National differences in political economy -- Political economy and economic development -- Differences in culture -- Ethics in international business -- Cross-border trade and investment -- International trade theory -- The political economy of international trade -- Foreign director investment -- Regional economic integration -- Global money system -- The foreign exchange market -- The international monetary system -- The strategy and structure of international business -- The strategy of international business -- Entering foreign markets -- Exporting, importing, and countertrade -- Global production, outsourcing, and logistics -- Global marketing and r & d -- Global human resource management.

9781259011788 RM81.10


International business enterprises--Management.
International trade.
Investments, Foreign.
Capital market.

658.049